LAGA was created in 1996, the idea was to make a brand of accessories that would be recognised by the public.  For this reason, the collections, the packing, the image and the distribution are the fundamental points in which the LAGA team are working.

With regard to their collections, they work in creating their own designs with different materials to those that have been traditionally worked with: costume jewellery, images, buttons, cloths…
They create collections just as they do in the fashion world, two seasons and different series in each season that give a complete and varied vision each session.

The packing and the displays are created each season to give some atmosphere to the collections.  With regard to the distribution, to be represented in a homogenous way throughout the country was the first objective.  The presentation at fairs and the sellers make the LAGA products present in every province very regularly and this means that they are to be found in every capital and main city.

Regarding the image, the work with T.VIS.T as a press office was fundamental at the beginning in order to bring the brand closer to the media.  At present, in addition to the work with the media, the collaboration is expanding towards events and concepts in future projects.

In 2004, LAGA started their creation of clothes collections.
Their clothes are colourist with a lot of importance given to the patterns, the combination of colours and the details in the garments.  They are simply structured clothes, with a modern concept that can be combined with the basics.  These are clothes for the whole day, with a simple pattern as well as an emphatic concept and image.  Despite their simplicity, they are garments where their author is recognised and the dedication to each detail is appreciated.
Personal patterns, colour, mixture of materials, personality and being up to date are the main distinguishing signs of LAGA clothes.

LAGA presents its collections at:

• SHOWROOM-AMSTERDAM
  
• BREAD AND BUTTER-BARCELONA
  
• INTERNATIONAL FASHION WEEK-MADRID
  
• WHO´S NEXT-PARIS
  
• BISUTEX-MADRID
  
• MILANOVENDEMODA (MILAN SELLS FASHION)-MILAN

LAGA has showrooms in Spain, Italy and Holland as well as fifteen collections of samples between the three countries.